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Hello! I'm Alexandria. But you can call me Alex.

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Currently, I reside in San Francisco, California, where you'll find me working as the Vice President of Creative and Strategic Marketing for NBC Sports Bay Area, NBC Sports California, and NBC Bay Area (KNTV), under the NBC Universal Local enterprise.

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In this role, I am responsible for planning, developing, and implementing marketing initiatives for the NBC-owned station and regional sports networks, collaborating closely with Telemundo 48 in San Jose & Telemundo 33 in Sacramento. This includes managing all partnerships with local teams including the San Francisco 49ers, Golden State Warriors, San Francisco Giants, San Jose Sharks, Sacramento Kings, and the Athletics.

 

Additionally, it is my responsibility to oversee the production of on-air promotion and graphics for news programming, content integrations, social media, pre-and-post game shows and live events; while leading an integrated team to enhance the media properties' brands and expand our influence across the Bay Area and Northern California.

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Prior to joining NBC Universal, I've covered a variety of live television and sporting events, working for numerous corporations including the San Jose Giants Minor League Baseball Organization, the Pebble Beach Company, and Hearst Television at KSBW 8 (NBC) & Central Coast ABC and KCRA 3 (NBC) & KQCA My58 (CW).

Sit back, relax, and take a look around.